What 17 Guys Look Like With and Without Platinum Hair

Messina showed up to the 2019 Golden Globes with brand new icy hair and Twitter had a very thirsty field day. As one user put it, "Chris Messina's hair color transformation elevated him from snack to full course meal."

At Comic Con 2018, the internet's boyfriend, Riz Ahmed, debuted a platinum shade, proving that he can indeed make anything look hot.

While all eyes were on Davidson (and Ariana Grande) this summer, he attracted even more buzz after going platinum in July.

The former boyband member has done everything in his power to scrub himself of a squeaky-clean image. One way was to go platinum—he's been on and off with the hue since 2015 (kind of like his relationship...)

Just because he's wearing a helmet on the football field doesn't mean he won't experiment with his hair. Recently, the Giants wide receiver has made ice blonde his signature look.

Blonde, James Blonde (sorry). Craig experimented with platinum hair in September 2016.

When the rapper debuted platinum in July 2018, fans guessed it was a classic case of a post-breakup hair change after he split from Halsey.

West debuted lightened hair in February 2017 and, like everything about the rapper lately, it was polarizing.

Beckham first tried platinum hair back in 1998—but it's this moment from 2007 that is forever burned in our memories.

Though Leto is currently wearing his hair extra long and brunette, in 2015 he once went full Draco Malfoy, slick back and all.

Levine has gone platinum a couple times, once explaining it's all because of his wife, VS Angel Behati Prinsloo. "She loves it when I do it," he told Jimmy Kimmel. "Why would you do anything that would put you in a less than advantageous position when it came to the person you want to sleep with you? You want that from them." Touché.

It is very difficult for Brad Pitt's face to look bad in anything. Case in point: That time he went platinum in 2005. Hellooooo.

#TBT to Bieber's cleaner-cut days—and his platinum phase back in 2016.

If you think about it, we all first fell for Bloom with platinum hair. His Lord of the Rings character Legolas had light blonde locks. For a role in September 2016 he went platinum again.

Ansel showed up to a basketball game in December with a freshly dyed head of hair. Was it for a role? A dare? Who knows. But we applaud the risk-taking.

Machine Gun Kelly's signature look is platinum but his natural hue is more of a light brunette.

The pop singer was completely unrecognizable when he went platinum back in June 2018. As expected, it was very short-lived.